6 Tech Startups New Investors Should Look At

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Interested in dipping your toes in the investment market? Maybe you’ve heard that Ashton Kutcher, Justin Timberlake, and other A-listers have made (additional) fortunes by investing in the right startups.

If you have access to the capital, shouldn’t you get in on this cash cow? If you choose the right startups, you might just be able to set up a steady passive income.

Of course, it’s much more challenging than it sounds. First of all, celebrities have disposable cash and it’s not going to hurt them badly if they make a poor decision. They can also afford the best consultants to teach them the ropes and serve on their team when they make choices.

Get started with your own research, and look into these six startups with a lot of promise.

1. Leap Motion

If you haven’t heard of this digital startup yet, you probably will soon. The company has created the most accurate 3D motion control technology for computing, which is the perfect complement to automated home systems. It also greatly reduces the risk of damage from repetitive motion. Launched on July 22, 2013, this startup already has 75 apps in more than 20 countries and is growing at warp speed.

2. Mural.ly

You already count on Google Drive for your free cloud storage, but everyone knows it has limitations. Actually formatting in Google Drive is challenging at best, so it leaves creative types out in the cold.

The motto of this company is “whiteboards on steroids for visual collaboration,” and it delivers. It’s basically what you want Google Drive to be, especially if you’re a graphic designer, create brochures, or collaborate with others on anything else that’s more complex than a straight Word or Excel document.

3. Lore

First there were satellite classes, then your kids started having to submit their homework online. There are plenty of online courses and even 100 percent online universities, but what about the SEO expert who wants to teach a virtual class on local SEO?

She probably wouldn’t have a clue where to begin putting together a comprehensive virtual classroom. Lore makes it easy with numerous options, features, and a level of user-friendliness that can’t be beat.

4. Wholeshare

You know how carpooling and shopping at Costco can save money. However, when it comes to food, you don’t really need the mega bottle of mayo. Wholeshare lowers the cost of food by allowing you to buy “as a group,” but you’ll only get (and pay) for the amount you want.

It’s simply cheaper to buy a large six-pack of ketchup from a cost-per-bottle angle. However, if five people in your group also want a bottle of ketchup (or X pounds of poultry, or eggs, or X bunches of bananas), suddenly you’re saving money without the waste.

5. CakeHealth

Who says cake and health care can’t go hand in hand? This company offers a free online tool to track all your health care expenses in one place. You can save money, make sure you don’t miss check-ups, and ensure you have the best policies for your situation. Perfectly timed to coincide with the reality of the Healthcare Act, when everyone is interested in staying on top of his health.

6. Submittable

This is the go-to submission manager for nearly out there, yet it’s still a startup. It basically does the grunt work of accepting manuscripts, author bios, contact information, etc., so publishers can get all the required information. It also helps keep key contact information private.

There are other investment avenues, such as ForEx trading, which has some similarities to stock trading but deals with foreign currency. Another attractive option is penny stock trading, where a few have already made millions.

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