Web design is such a fast changing landscape, and while some elements may remain for years, there is always something new that is game-changing. Based on what has been rising in popularity toward the end of 2014, it is reasonably easy to spot 2015 web design trends.
And what better time to make sure you know these trends? You’re probably looking at giving your web site a facelift. Or maybe you want to start from scratch and get a free website.
Whichever the case may be, knowing the 2015 web design trends will ensure that your site looks good and keeps up with the times. We’ve recently featured predictions about this topic, but here are five more that you ought to know about.
Infinite scroll is definitely not new, but its use has seen a rise in recent times, and it’s highly likely that it will continue this year. It’s a great way of providing content without users having to constantly click and is being used not only on the home page, but in individual posts as well. ForeverGeek’s new design showcases this trend.
As Ellen Lupton, author of “Thinking with Type: A Primer for Designers: A Critical Guide for Designers, Writers, Editors, & Students”, says “readers usually ignore the typographic interface, gliding comfortably along literacy’s habitual groove. Sometimes, however, the interface should be allowed to fail. By making itself evident, typography can illuminate the construction and identity of a page, screen, place, or product.”
This year, more than the aesthetics of it, functional typography is set to become more popular. With so many devices being used to access the Web, factors such as reading distance and screen size, web designers will functional typography at the top of their lists.
Games have always relied heavily on beautiful graphics. Some take on a realistic turn, while others showcase a more ethereal quality. One thing that is highly to happen this year is that web designers will be using images and/or artwork following the style of gaming graphics.
What better example than a game developer’s web site? This award-winning studio, ustwo, shows us how it’s done.
Gone are the days of users being content with merely staring at a page, reading the text and appreciating the visuals. Competition is fierce when it comes to attracting AND capturing the attention of readers; and this is one reason interactive storytelling is going to play a crucial role this year – and probably beyond.
The key here is to blend content (the story) with design elements such as infinite scrolling and hovering over elements (text, buttons, images, etc.).
There are a lot of stock images that are of high quality – of that there is no doubt. But there is something about having professional quality, custom photographs that gives a web site that edge it needs. Take a look at this web site, for example.
Okay, so they’re a design studio, but their web site showcases how custom photography adds so much to its overall impact.
If you’re working on a web site overhaul – or you’re getting ready to launch a new site – take a close look at these web design trends and consider which ones will suit you best.