7 Cost-Effective Marketing Tips for Brands With Small Budgets

Marketing is, in theory, the best way to build brand recognition along with sales, and eventually, revenue. However, there’s a small problem: most marketing strategies require a significant upfront investment of capital before they start paying off. For example, if you’re pursuing traditional advertising, you’ll need to spend money to have your ads placed in […]

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7 Solid Reasons to Use Video in Your Marketing Campaign

Video is everywhere. Ever since the development of YouTube in 2005, consumers and businesses alike have been uploading visual content for personal and professional gain. Now, video marketing is bigger than ever, and brings some impressive returns for businesses of all sizes. Statistics show that video marketing accounts for 50 percent of all mobile web […]

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4 Ways to Master Internet Marketing This Year

Taking a look around the internet, it’s incredible how saturated nearly every marketing channel is. Whether it’s social media, industry blogs and publications, or the battle for SEO keyword supremacy, it seems like everyone is fighting for space and recognition. While it’s certainly more challenging than it’s ever been to get noticed, now is not […]

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