Internet marketing comes in all forms, from websites and blogs to podcasts and adverts, you'll don't have any excuse when it comes to tapping the Internet and related technologies to push your business' products and services. When it comes to internet marketing though, people often automatically think that your target audience would be your customers or clients, but what … [Read more...]
Why Copywriting is the Key to Selling Ebooks and Other Information Products
7 Steps to Creating and Selling Niche Information Products -- Episode Six Now that you've taken the time to create and package your information product, it's time to sell it. Rather than just blandly describing what your product is about and hoping that enough people buy, you need to use words that compell and sell. And doing that well means developing solid copywriting … [Read more...]
The Traffic Advantage of the Information Product Publisher
7 Steps to Creating and Selling Niche Information Products -- Episode Eight In this concluding video of the series, we'll explore ways to get traffic to sell your ebook or other information product. The great thing about becoming an info product publisher is the ability to get other people to develop traffic and sell for you. Making sure your product and sales copy appeal … [Read more...]
Dramatically Increase Sales With Copywriting Software and Conversion Tracking
7 Steps to Creating and Selling Niche Information Products -- Episode Seven Now that we know solid copywriting is crucial to getting our information product sold, how do we know that the words we choose will really sell? The key is testing, both before we turn our product loose on the world, as well as after. In this video, you'll learn: Why testing avoids bad … [Read more...]
Why Ebook Covers and Information Packaging Are Crucial to Success
7 Steps to Creating and Selling Niche Information Products -- Episode Five No one judges a book by its cover, right? Right. Well, your ebook, audio product or video course had better be properly packaged or your sales will most definitely suffer. Just because you're selling digital e-products doesn't mean that the critical role packaging plays in the marketing process … [Read more...]